relentless core

The line up for Relentless this weekend is quite something ... and that's before you get us started on the quality bands for the Leeds and Reading rock festivals (...as sponsored by Relentless!) Beyond the Chillies, Fall Out Boy, Razorlight and co ... we've got surf, wake, ski, BMX, MX and motorsport supersport action all on top... seriously this bank holiday ain't no holiday at all. It's an adrenalin fueled banquet of core sport and rock action! If you're in the neighbourhood, come say hello at any of these gems of core sport and rock... we'll be waitin'

Stop 1 - Reading Rock Festival. Look out for the campsite can. Should be easy to find amongst the 200,000 revellers descending on the town. Right .... Failing that, we'll see you stage side in the mosh! Our only concern ... just too many bands, too few pairs of feet to cover the ground to see them all...

Stop 2 - Leeds Rock Festival. Another 120,000 over 3 days. And ahh the 24hr zone to recharge or stay on it. Your call. And with so many stages, that big dilemma ... how to be in 2 places at once ... next years challenge to overcome for sure.

Stop 3 - The MX British GP at Donnington Park - race day Sunday. Relentless Suzuki, the Swift Boys and Billy Mac all sponsored by Relentless and gunning for international honours in front of 50,000. Not to be missed.

Stop 4 - Cadwell Park and the British Superbike Champs (you guessed it as sponsored by Relentless - race day Monday. Our boys Ian Lowry and Michael Laverty running 1 and 2 in the Supersport class. Lots to be there for - and these TAS boys know how to make it interesting. A quality day of Relentless racing guaranteed.

Stop 5 - The Liquid Leisure Night Jump in Datchet - sunday night. Man was not built to fly?... try telling that to this crew. 70mph into a ramp on a set of sticks. Sure it's water ... but at that speed from these heights ... it's concrete. No Half Measures in deed. And lots of juice, a wakeboard big air comp and no doubt a phat party to match ... big Stu knows how to throw em.

Stop 6 - the Princes Pro Am - finals Sunday. The best waterski slalomers in the world arrive in our back yard. Our boy Mr Larkin ready to do the business. All that squash training to pay dividends eh Az??? .... and you know I trained you hard. ;-) There's also a little floodlit action on the cable Friday night with the local wakeboarding crew primed and ready for action. Young Relentless rider Nick Davies contemplating the big 12... get in there son!

Stop 7 - the British BMX Champs from Burnham on Sea - Saturday.Sunday competitions. Our boy George has pulled himself off his recovery bed (shoulder pinned with 5 screws no less) to get down to activate this one. Relentless sponsorship and Relentless riding for sure.

Stop 8 - The BPSA Surf Tour comes to Bude. Skills grooved in Newquay given a second airing. Now for that wave dance...

Ahhh a magnificent .... uhhh 8 ... poingnant. Emotional. And that's before we kick it all off.

Well given the amount of miles will be covering to activate the brand it's a good job we've got the juice to keep us on it! And the new Inferno at that ... we'll be waiting with a chilled one. See you then.

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Newquay and the Boardmasters really is the only place to be this week... if you're not already on your way then these photos should tip the scales for you. Relentless adding its special No Half Measures touches to proceedings on and off the beach down here in the south west. We'll be seeing you soon....

You can't miss us from the beach.

A thing of beauty...

A picture tells all.

The right crowd.

Our fine ladies doing the business.

How do you like them apples?

No Half Measures Athlete Hospitality.

... and then some.

The No Half Measures Skate Session gets under way!

Like we were saying ... see you in a few hours. ;-)

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Relentless Energy Drink have taken the associate sponsorship of the UK’s largest Action Sport and Music Festival, The Rip Curl Boardmasters 2007. To follow is a run down of Relentless activities taking place in Newquay this summer.

Starting on the beach and Relentless brings its third in a series of No Half Measures Tours. The No Half Measures Tours offer a chance for a select few of our most talented young athletes to show their mettle as they push the limits of the sport. Receiving guidance and inspiration from the industry’s leading lights along the way; some of the best UK riders will also have access to training from a seasoned pro as well as physio support, health and nutrition advice and sponsor relations management. This training ground offers a place for riders to train and receive 100% support. This week the discipline is Vert skateboarding and over from Australia to push the kids is Gravity Games winner and former world number 1, Tas Pappas. Tas will be over to coach the UK’s best youngsters including the likes of Sam Beckett, Sam Bosworth and Paul-Luc Ronchetti.

The main event at the Rip Curl Boardmasters is the surfing and Relentless will be keeping a very close eye on two of the members of Relentless surf team taking part in the 5 Star Mens WQS Event. Sam Smart and Jayce Robinson will be flying the Relentless flag against the best in the World.

Elsewhere on the Fistral site you will be able to check out some of Relentless other ‘toys’ including the Relentless Suzuki MotoX and Superbikes!!! If that’s not enough Relentless will be providing a deluxe athlete lounge for all surfers and vert skaters at the event. The athletes will be able to access this area at all times for relaxation or recharging. Look out for the Jacuzzi!!!

Venturing over to Watergate Bay and the Unleashed Music Festival, Relentless Energy Drink are very proud to present the Relentless Energy Drink No Half Measures Stage. This will bring a second stage to the ever expanding Unleashed Festival and will be very well received by the festivals faithful. The line up is as follows:

Friday 10th August: Saturday 11th August:
Reuben Pinstripe
The Future The Milk Teeth
The New 1920 Ting Tings
Enjoy Destroy Matt and Kim
Saving Aimee Palladium

If you need a break from the music simply turn around to witness the UK FMX Team performing their unique display including the back flip from Relentless team riders Gary Taylor and Danny Veale. These guys are the embodiment No Half Measures. It has to be seen to be believed!

Also at the Unleashed Music Festival will be the Vans Rococo Wakeboarding Rail Tour. This entails the UK’s best wake boarders and wake skaters being winched across a variety of long rails into a pool of water. Relentless representatives will include Matt Crowhurst, Jonty Green and World Cable Champion and recent 1080 stomper, Nick Davies.

To sum up Relentless have taken an absolutely No Half Measures approach to this event and will not go unnoticed in Newquay and at the Rip Curl Boardmasters this summer.

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Be sure to visit the main site http://www.relentlessenergy.co.uk for the full updated profiles on the Relentless crew. So much more to come from these talented guys as the year unfolds ... watch this space!

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Well friends it hasn't stopped at Relentless HQ. Although we've not been live on the blog these past few weeks rest assured we've been crazy busy behind the scenes pulling together the plans for a tight year on Relentless in 2007. Lots to come on this over the next few weeks but first things first ... let us introduce you to the enhanced Relentless Team for this year and beyond. Here's the story...

"Remembering Relentless is the drink for athletes and professionals who are ready to stamp their mark on their sport – those that embrace the grind in the knowledge that even genius has to pay its dues, those who live and suffer for their art on a daily basis.

With this in mind last year saw us combing the country for the UK’s stand out core sport artists … Those who proved their obsession, stamina and white-hot talent - those who wore No Half Measures attitude and artistry for all to see – were invited to come and ride for Relentless. And in doing so we would look to showcase their attitude, their artistry, and tell their story.

Today, joining the established artists at Relentless we are proud to announce snowboarders Tyler Chorlton and Gary Greenshields, BMX rider Mark Webb, The Death Skate Team, wakeboarders Nick Davies and Jonty Green, downhill mountain biker Will Longden, kitesurfer Lewis Crathern, FMX riders Gary Taylor and Danny Veale, surfers Micah Leister, Toby Atkins, Jayce Robinson, Dan Joel, Ian Battrick and Sam Smart and motox riders Alex Snow and Jamie Law who along with Lewis Gregory will be riding for “Relentless Suzuki” on the British and European stage in 2007. Look out for this crew – their talent, their achievements and their Relentless stories in the year ahead."

First story as premiering in this months Wavelength, Pit Pilot and Carve - Mr Sam Smart. Surfer, Boxer and all round Relentless to the core. Attitude and artistry. We love his work.

So much more to come on and from this crew in 2007. We'll be telling their stories right here and beyond. Be seein' ya soon. Ciao for now.

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Check out the download section on http://www.relentlessenergy.com for the full 6 episodes of our Relentless wakeboarding training podcasts from our pro rider Mr Matt Crowhurst and our good friends Sean and Tim at Podgods UK. Load up and don't leave for the lakes without them!

Also available in the surf section is a ripping download on UK Surfer and Relentless Pro rider Sam Smart. If he's not on the water he's in the ring - we love this guy. Also be sure to check out the BMX section for an eye opening piece on top UK BMX rider and elite Relentless team athlete Shaun Eglington. Our thanks to Shaun Nolan for his fine camera work in capturing the Relentless spirit of these two pros and to Ant Barrett for his hard footage of Shaun on the road (check out http://www.myspace.com/resolvevideo for some of Ants own fine work). More to come on our riders in the weeks ahead.

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An A to Z of who's who in global snowboarding - all the names were there and the juice was flowing. And a viewing treat on top - what a movie! We live for nights like this. Twas an honour to be invited. Until the next time. No Half Measures.

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Grab yourself a thick old rubber suit, grab your can of Relentless and grab some serious wake time behind the latest wave making machines. Better than knocking the stuffing out of yourself through the winter... or is that just me getting old as the cold stuff comes in. Yeah ok I get ya...

Larkin senior and lovely Lindsay show us how it's done...(at the back end of August ... rash vests in December ... even they're not that hard!)

The set up ...

Workin' it ...

Ahhh so easy ...

Not.

Classic girls' superior balance ...

See you soon for your Xmas session.

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When he's not nailing it on the waves there's a good chance you'll find this man on the decks somewhere out in night-time Newquay. We like his music, we like his attitude, we like his artistry. Mr McCormick you are true Relentless.

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As the autumn kicks in so does the swell. Here come the waves!

Out and about spreading the Relentless love Sam has fired us over a few photos from his latest 'sejours' (... that's french that is...) ... on the road.

Ahhh c'est vraiment joli .... mais sacre bleu if fait froid!

Hanging out with lifeguard surfer Mat Hanley and the crew ... poppin' a Relentless ....

... and gettin' on it.

Mat tells us that Relentless keeps him on it at work ...

... and at play. And the boy can play...

More from Sambo on the road in the coming weeks. Until then.

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One from the No Half Measures email library ...

"Dear Relentless,

I don't know what you put in that drink of yours, but yesterday I was doing
some shots with Sam and we were on the way to a beach and stopped off to
look out from a cliff. Sam saw a wave down at the bottom of the cliff that
he reckoned was surfable and before I could tell him I thought it might not
be a good idea, he was scrambling down the cliff and jumping in. With only
a few big seals for company, he surfed this wave right next to rocks until
it got just a little too hairy ... then he had to figure out how to get back out,
but that's another story! ... Truly Relentless!

Take a look at some of the shots blow...

All the best

Greg"
http://www.findyourwave.co.uk

Waiting for the right one...

Gettin' on it...

Sam's signature air...

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Stealth, pure stealth from Relentless' own Sam Smart...
(Photo by Mike Newman at http://www.Ocean-Image.com)

Hot on the heels of the phat air featured in this month's Wavelength Magazine we have this shot of Sam ripping it up at St Ives at the the bank holiday weekend's BPSA event. Sweet as ...

Our boy is now off to France for a photo shoot with his equally talented younger bro (let the family arguments commence!) and a couple of their core crew. Sam, a full time surf instructor (and part time boxer...) tells us, "I just cant wait for the summer to end so i can just load up my car with boards, suits and Relentless stash and go cruise on me own." We hear you buddy!

Our particular thanks to Sams boyz who have been out and about promoting the Relentless way of life. Wearing the badges and nailing the waves! More juice coming your way guys! Big thanks and big respect!

Look out for the remaining BPSA tour stops in 2006 and be sure to visit http://www.bpsauktour.co.uk/ for the low down on where and when. We'll be seeing you there... until such time.

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The Boardmaster masses arrive...

Weapons waxed and ready to play... (...the boards not the ladies...)

Core board sport action meets pumping tunes ..... add a whole load of chicks in bikinis (you've got to see the 'Manwash' to believe it!) and what do you have? ... a ripping week at the the Rip Curl Boardmasters 2006 that's what. Sunshine, waves, a killer vert ramp, a full on rock fest and enough Relentless to keep everyone on it for a full 7 day sesh ... Tim/Dave leading the way in the surf/sell/party 'til you drop stakes! We had a blast ... hope you did too. Here's to rerunning the fun big styly in 2007!

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The best view in the house?

Relentless, kinda crazy, but occasionally sublime golf with the Oakley boys....

Stew Morgan's birdie on the "under the swing, through the tunnel, back over the rough par 10" possibly the round of the weekend. But Jeremy's right hander over the fence and into the headland car park undoubtedly my favourite...

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June '06
Shaun McCormick gets on it.

Hanging out at the Longboard House in Newquay we got to talking with Shaun McCormick, the hurricane surf company's UK team rider (check him out on www.hurricanesurf.net). Another surfer with an appetite for living it large - this time surfer turned DJ by night. "Relentless talks to me - I get it. I'll take a sticker for my board." he tells us. Sweet we say. Look out for more from Shaun in the next issues of Pit Pilot and Wavelength magazine or alternatively on Sunday nights rippin' it up on the decks at Belushis.

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May '06
Hang time Smart Style
(Photo Greg Martin at www.findyourwave.com)

Boxer turned surfer turned boxer. The cross-over skills? Balance, strength, aggression. Begs the question - just how could might Ali have been on a surf board? Look out for Sam on the road this summer - the boy's got 'float like a butterfly' talent.

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April '06
Where de waves bro?

Relentless was at the UK's recent surf champs....but alas no waves! While the juniors managed to get in some action us older lads kicked back with a few cans and made some new friends. Look out for our newest friend and rider within the Relentless team, Sam Smart. Sam has been rippin it up out in the surf for many years. When he's not on the water he passes time sparking out the opposition in the ring. Surfer turned boxer turned surfer. Does it come any more Relentless than that? Look out for Sam on the waves this summer (with his own stash of Relentless Energy Drink in tow!).

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